JPG and Target, part deux

It’s like the Christian Siriano/Payless thing all over again in my world.

Last week, I made time to stop by target.com to check out Jean Paul Gaultier’s full line. And lo and behold, several key items I had been interested in had ALREADY sold out. In one day! I rationalize that I’d rather see the items in person, and try them on, anyhow.

Undeterred, I take myself and the baby shopping on Wednesday of last week to the local Target. After looking around and finding neither hide nor hair of the JPG line, I ask several of the sales associates if the collection has arrived.

Responses varied between disinterested shrugs, blank looks shared amongst the three of them, and apologetic smiles.

“It was scheduled for a March 7th release,” I offer. “Do you usually receive the items when they’re advertised, or is there a typical waiting time before it’s on the shelves?”

Insert more shrugs, and, “You could check online.”

“I did, several items were already sold out. Should I check back here next week?”

Yet another round of shrugged shoulders. “We never know what’s being sent to us, but you could check back, sure.”

Explaining that I need to know if it’s there or not prior to leaving the house again, and that I live out of town and it’s a 30 minute drive, one way, to the nearest Target doesn’t seem worthy of my time, or theirs, so I just smiled benignly.

“There’s another designer collection coming soon…” offers an older gentleman. “Can’t remember the name of it though.”

“Liberty of London?” I ask, and he smiles and nods.

“That’s it! It sounds like you know more about things here than we do.” To which I smile again, and say thanks while making my exit.

Sigh… oh well. If it was really important, I’d keep going back. But I guess I didn’t really need a yellow mini dress, or pseudo-tattoo sleeves and leggings anyhow. And it’s always wise to be thrifty in today’s economic times.

(Sour grapes? Me?)

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Published in: on March 16, 2010 at 11:32 am  Leave a Comment  
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Jean Paul Gaultier for Target

I am so excited for March 7th to get here. That’s the release date for Jean Paul Gaultier’s collection to hit Target… yes, you heard me correctly, Target.

How does the lead designer of Hermes, THE luxury brand, end up on the racks of a discount store? He’s certainly not alone, Gaultier is just the latest in a series of designers reaching out to discount stores for design collaborations. Target has had Isaac Mizrahi, Alexander McQueen, and Dana Buchman already. Jimmy Choo released their shoe and bag collection with H&M last Fall. 

Some say reaching to a lower income price point is just a sign of current economic times, others say it leads to the inevitable and unfortunate professional demise of the designer himself. Has the Great Recession killed luxury?

To me, I see the fashion industry struggling to remain relevant when mortgages are tanking and unemployment teeters near double digits. Which is ironic, given that fashion is becoming a larger focus in pop culture (hence the shows I talk about here… Project Runway, Rachel Zoe Project, What Not to Wear, Kell on Earth). Is fashion just fantasy meant for escapism? Or is it relevant to the Common (Wo)Man?

And, exactly what vision of American discount fashion will the distinctly French-ified JPG have? From the Target.com website, “My collection with Target pays homage to the wide range of personalities that make up the diverse styles of American women,” said Jean Paul Gaultier.  “From ingénue to rock ‘n roll, this collection celebrates women of all ages and a host of distinctive, iconic American styles.”

… Can’t say I’m fond of the “I forgot my pants” look above, but the yellow halter dress below is adorable! I wouldn’t chose to pair it with the tattoo sleeves (or the tattoo leggings) though.

Prices are said to range from $17.99 to $199.99 and it’s a short run, only until April 11th, so don’t dawdle. I plan to learn from my Payless-Christian Siriano experience, and will order anything tasty directly from the website online. It’s hard to say what the local stores will actually receive.

Published in: on February 25, 2010 at 7:26 am  Leave a Comment  
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